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October 1, 2003
A World of Broadcasters?
Richard MacManus asks, why would normal people want to publish to the Web?
Accurate observations in there. I honestly believe blogging as we currently know it will never become mainstream. The reason is that it is a poor fit for anyone who isn't the (hyper)text-driven, infovore kind of person.
However, that doesn't mean that the more general practice of broadcasting information of personal relevance
will not become mainstream. My vision of the future in this respect is closest to what Marc Canter
's been pushing under the moniker of "digital lifestyle aggregator"; this also seems to be where Meg Hourihan
is heading with the Lafayette project
Think about restaurant/show reviews, recipes, pictures. The Web is already full of user-contributed stuff like that; most of it currently resides on centralized
sites like Amazon. The individuals who help build those sites do so most of the time with no reward other than a high local profile that is generally non-transferable
(how many Amazon reviewers are on your blogroll?). I'm willing to bet that many of them would prefer keeping control over their contributions and putting themselves
at the center of their content if systems were available that made that easy.
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