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June 28, 2004

Amplify: Social pages

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Posted by David Weinberger

Amplify launched its toolbar today. It lets you pull together and publish pages composed of online snippets you encounter; it’s like a favorites list turned into a Web page, except nicer looking than that. At their site you’ll find sample “amps” about free wifi-spots, Scarlett Johansson, game cheats, and why you should avoid AOL. “Amps” are rated by users and by the staff of Amplify, and every amp has a discussion board. (I have not downloaded the toolbar, so I don’t know how well it works.)

It’s free. Their privacy policy looks pretty good - they collect aggregated data about what you add to amps but are not tracking your clicks when you’re not amp-ing stuff - except
that they may include crapola from Infospace that does watch your every click.

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