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« blogher from afar | Main | Jimbo's Problems: A Free Culture Manifesto »

August 2, 2005

Hacking the A-List

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Posted by Ross Mayfield

Following Liz's read of BlogHer, one of the more interesting points to come out of the conference is the need for constituent algorithms -- ways of revealing hidden groups. For the BlogHer community, the Technorati 100 was more than a whipping boy, but an index where a group was under-represented. Mary Hodder's approach, spot on, is to develop alternative indexes.

No index is all-inclusive and all are biased. This isn't necessarily a bad thing. Each is just a way to view the world and it's information. But the interesting part is the sociology of how coders frame the world with each index and how we accept, reject or game the indexes that frame us.

Think about the politics at play with the US Census, Gerrymandering jurisdiction or any list constructed by the mainstream media. Or how we over-react any time someone makes a new blog index when it hints at a hierarchy. Suddenly we are thrown back to gold stars, grades, being picked for the kickball team, caste judgments, nationalism, ageism, other isms, clicks, ins and outs. But an index is just one way to view the world. What happens when creating and distributing an index is as democratized as blogging is today?

Each index is an attempt to institutionalize, where merely publishing it with credentialed claims invites circumspect vigilance. Somehow we teat lists as authorities, further incenting people to create lists to claim authority. Lists are just groupings, or clusters, but as such, we treat inclusion seriously. With easy group forming, we also get easy group representation -- so on the whole the scarcity of groups decreases with the right and convenience to fork.

Other great idea to come out of BlogHer was a list. Mary started a Speaker's Wiki as a simple answer for event organizers that say there aren't enough women speakers. What's great about this idea is that was implemented on a Sunday morning. Initially, it's an answer, but I think it will raise some questions. The index begins with all women. But will it evolve to reflect the state of the events markets with a male-dominated power law? Or will it shape the curve? As the gender or other balance tips, will it spawn a fork for under-represented constituencies?

Comments (4) + TrackBacks (0) | Category: social software


COMMENTS

1. orcmid on August 2, 2005 12:28 PM writes...

I love how you said "clicks" for "cliques"

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2. Susanna on August 3, 2005 2:41 PM writes...

One thing I'd like to see in a new index is to make it more accessible to new bloggers, and easier to get your site indexed.

I started blogging in 2001 using Blogger, but neither of my blogs got indexed in Technorati until last year. I'd never heard of Technorati before then, so I never submitted my blogs to be indexed. Most of my friends who blog have never bothered to get listed in Technorati. They assume that using a blogging service like Blogger is enough publicity for their sites.

It seems to me that only hard-core bloggers and geeks know about and use indices. To make an index that's a more accurate community snapshot, you've got to find a way to reach out to people outside those groups.

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3. Bill on August 4, 2005 7:17 PM writes...

Fortunately, the lack of women's voices at the top ranks of blogging is starting to be challenged. The blogsphere needs distinctive voices like those at feministing.org. Will they continue to be ignored?

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4. Sean on August 8, 2005 1:02 AM writes...

Interesting ideas and some good links to read over and think on. Thanks!

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