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« Facebook's "Privacy Trainwreck": Exposure, Invasion, and Drama | Main | Larry Sanger, Citizendium, and the Problem of Expertise »

September 17, 2006

Facebook's Privacy Triumph: Stealth, Secrecy, and Melodrama

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Posted by Paul B Hartzog

Clearly, Facebook’s recent spectacle has aroused both danah boyd’s and my attention. What is interesting is the radical difference between our interpretations of the phenomenon. At the risk of provoking a firestorm, I offer here a radical alternative to danah’s concerns. Besides, I would rather be provocative than right.

First a few items from her post Facebook’s “Privacy Trainwreck”: Exposure, Invasion, and Drama:

* Privacy is an experience that people have, not a state of data.
* The ickyness that people feel when they panic about privacy comes from the experience of exposure or invasion….

In addition to Facebook, we recently saw the The Seattle Craigslist sex scandal

Last Monday Seattle resident Jason Fortuny (and a friend) carried out a thought experiment into reality…. He took a hardcore Women Seeking Men ad from another city and reposted it to see how many replies he could get in 24 hours. Then he published every single response — photos, emails, IM info, phone numbers, names, everything, to a public wiki….

What people seem to be ignoring is that the Internet is emphatically not a private sphere. Nor is it an exclusively public one. The Internet (and network culture in general) forces us to deal with the difficulties inherent in the private/public distinction, a distinction that scholars from Marxians to feminists to postmodernists have been battering at for years, because it is a distinction that is both distinctly modern and arbitrary.

A while back I posted Blogging: The Public Lie in which I focused on blogs as yet another example of a medium that pretends to be public even as people pretend to publish private anecdotes, when in fact they are publishing highly selective pseudo-private accounts. Again, the evanescence of the public/private distinction.

Erving Goffman, in The Presentation of Self in Everyday Life, talks about the many faces we wear all the time. The blog is a public face. The blog is the equivalent of what the President of the United States says on TV from a prepared speech. The blog is propaganda, not Truth.

Make no mistake: The desire for privacy is the desire to have secrets. Furthermore, as David Brin points out in The Transparent Society, privacy advocates are typically hypocritical in that they want privacy for themselves and transparency for everyone else. Luckily, transparency doesn’t work that way. If surveillance, then sousveillance. If you can watch me, then I demand the right to watch you. The consequence of privacy is that only the powerful will be able to watch others. In other words, the powerful will have privacy and the powerless won’t. Think about it. When is the last time you were able to see a company’s credit rating before you engaged with them? They do it to you all the time.

In conclusion, there is a dynamic that we have seen from tribal societies here on earth to astronauts in space: With high connectivity comes high visibility. Even if you opt out, that fact itself is visible and will have consequences in a society that values transparency. What connectivity has done is to challenge our expectations of privacy. As we move further and further along the pathway to a highly connected world, there comes a dissonance between people’s expectations (shaped by the old system) and the realities of that new world. But as history has shown time and time again, it is always people’s expectations that adapt forward to the new landscape, and not the landscape that adjusts backwards to people’s expectations.

And this trend towards openness is a wonderful and compassionate thing. The reason we keep secrets is because we are afraid of the consequences of letting those secrets out. When the secrets are out — all the time — the inevitable consequence is that no one will care: if you are gay, if you are an anarchist, if you make more money than I do, if you surf porn into the wee hours of the evening, etc.

So before we react badly to melodrama and slide backwards into a fear-driven society that condones stealth and secrecy for any reason, I offer a few bullets of my own:
  • Privacy is an experience that people have which is not only illusory, but serves the interests of those powerful players who can, and do, violate privacy all the time.
  • The ickyness that people feel when they panic about privacy comes from the experience of exposure or invasion which may or may not be appropriate given the environment in which they are present.

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COMMENTS

1. Joshua O'Madadhain on September 17, 2006 5:50 PM writes...

When the secrets are out — all the time — the inevitable consequence is that no one will care

You claim that this is an inevitable consequence. Perhaps you'd like to think so, or perhaps you're simply being provocative. But as far as I am aware, there is no historical evidence to support this conclusion. Essentially, you seem to be asserting that behaviors can induce shame because they can be kept secret; i.e., if privacy were impossible, no one would be ashamed by any behavior.

I would suggest, by way of counterargument, that the implication goes the other way: some behaviors are hidden _because_ they are considered to be shameful. The reasons why behavior may be considered to be shameful can vary, but the fact is that if your neighbors disapprove of your behavior, it doesn't help for

As a side point, people want some things to be private not merely because they risk ostracization, but because exposure would mean that they would be subject to criminal charges. This may sound fine in theory--hey, we catch more criminals!--until you think about just how many laws there are on the books that you don't want enforced...especially on you.

Finally, I'd throw out the idea that privacy may be what allows people of fundamentally differing beliefs to live in proximity without conflict. The complete eradication of privacy might well result in the homogenization of culture at a variety of levels. Again, arguably this might be good in some specific cases...this is why (as a society) we allow search warrants to be issued at all. But I'm not sure this issue is as clear-cut as you so provocatively frame it.

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2. JD on September 18, 2006 4:48 PM writes...

I do think that what you say about privacy makes sense, but even if that is the case, surely there is a difference between things coming to light and us helping to facilliate our own public exposure.

That is to say, I do understand the consequences of increased connectivity as you describe them, but I also think that we now have other types of safeguards in place to protect us from this loss of privacy. As privacy becomes harder to maintain, we should look to find services to increase privacy and anonymity not sink into complacency and accept that everyone on the web will know what we do and when.

I have researched this and these men could easily have used a service called myadbox.com which would have given then an anonymous, disposable phone number and email address. The cost is low and it would have kept their names from being made public.

In short, I think that we have to start thinking about maintaining privacy in different ways, not accepting the loss of our privacy.

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